Blog

Stay up-to-date with the latest in digital marketing trends and news from Authentic Web Solutions. 

Wordpress Rocket

How Moving Your Site into a CMS Like WordPress can Help with SEO

October 2, 2019

We could sit here and give you a long-winded breakdown about all the various types of content management systems (CMSs) and how they help with search engine optimization (SEO), but the truth is we’re biased. We have a favorite. Perhaps unsurprisingly, given the title of this article, it’s WordPress. It has major benefits if you’re […]

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Digital Media Marketing Tools That Can Make Your Life Easier

September 10, 2019

Marketers often wear many hats in their roles, which means having some serious multitasking skills are an essential function of the job. If you’re like us – managing multiple clients and social accounts – anything that can simplify your content-slinging life on the World Wide Web is most certainly welcome. So just for you, we’ve […]

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Business woman super hero

Website Maintenance Plans – Your Website’s Superhero

August 27, 2019

Around these parts, we love WordPress. It’s our jam. One of the reasons WordPress is so great is that it’s open-sourced software, so it’s open to everyone. This makes the cost of running websites in WordPress much lower. It also means that updates need to be made to the software more frequently to prevent security […]

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Content Marketing

Why Is Content Marketing So Effective?

August 13, 2019

One of the beautiful things about marketing today is that it doesn’t require businesses to have a flashy storefront or to take out pricey TV or radio spots to get in front of their target audience. Content marketing, in particular, has proven of great value in creating and strengthening relationships between businesses and customers. What’s […]

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Hand writing the components of SEO

The Benefits of SEO for Your Business – Free SEO Checklist Included

July 16, 2019

SEO might sound like a buzzword, like something web developers and marketers throw around in order to charge you more money. But, I assure you, search engine optimization is a very real and critical element that both your website and business need. Understanding the Role SEO Plays for Your Business Imagine your website is a […]

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hand typing on computer

What Should You Do to Keep Your Website Alive?

June 12, 2019

What a relief! Your website is done, it’s gone live, and you can go back to business as usual. Right? Unfortunately, many people assume that you can just leave a website be and it’ll do exactly what you need it to — rank your business at the top of search and help prospects find their […]

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Woman pointing to a website wireframe

It’s Time to Redesign Your Website – And Here’s How You Know

June 5, 2019

We’ve all been there before – you visit a website, maybe on your phone, and it takes an incredibly long time to load. And once it does, the website doesn’t seem to fit on your mobile screen. You pinch and you pull on the screen, just so you can navigate the site, but you can’t […]

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Wordpress Rocket

Reap the Benefits of a CMS – The Advantages of Using WordPress for Your Website

May 23, 2019

It’s a familiar, yet tiresome scene. You’ve got website updates that need to be made ASAP, but the only person who can make them is a code-wrangling, tech savvy IT staffer who has other priorities ahead of yours. So, you wait. Patiently… But the roadblocks happen again and again, and your site stays stagnant. Enough […]

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Cybersecurity login page

How Much Will a Website Security Breach Cost Your Business?

May 9, 2019

Each year, Verizon publishes a new Data Breach Investigations Report which reveals the latest security trends. In 2018, the report uncovered this shocking statistic: 58% of those who reported a data and security breach in the past year were small businesses. If your website were to end up as one of the ones affected, could […]

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Hand drawing website conversion funnel

Things to Consider When Redesigning Your Website

April 12, 2019

When you’re preparing to redesign your website, it can feel like there are a million things to consider. Here are a few key areas to help you focus on what is most important. Start Where You Are Analyze Your Current Site Before diving headfirst into your new website design, it’s important to take stock of […]

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North Texas Pediatrics Healthcare Website

New Web Design for Dallas Pediatricians Highlights Practice’s Exceptional Patient Care

December 5, 2017

North Texas Pediatrics had a website challenge – they wanted to showcase their physicians while also providing their site visitors – parents looking for top-notch care for their little ones – with the tools and resources they needed to receive the very best in children’s healthcare in the Dallas area. But the kids’ doctors’ online […]

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Giving Tuesday Logo

Small Businesses Give Back

November 27, 2017

Tomorrow is Giving Tuesday and in the spirit of the giving season, we want to encourage you to give back. You can give back to the larger world or to your local community. You can donate money or volunteer your time, talents, and experience. We can all give in some way, big or small. The […]

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Small Business Saturday Heart Logo

5 Tips to Make the Most of Small Business Saturday

November 15, 2017

Small Business Saturday (SBS) is almost here! Because we are a small business ourselves and we partner with and have a number of small business clients, we wanted to provide some tips to help everyone get ready! Clean House We don’t mean this literally, although you probably do want to make sure there are no […]

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SEO Strategy

Step up Your SEO Game: Three Tips for Getting Found Online

October 17, 2017

Search Engine Optimization can be a murky, confusing world. There are so many tips and tricks flying around the World Wide Web, but which ones actually work? And in the ever-changing world of SEO, are they still relevant? Fortunately, there is good information out there. You just have to dig for it. Check out these […]

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Computer with a website pulled up

3 ways small businesses can enhance website security

September 22, 2017

For some time now, there has been an increase in the number of great tools to enhance services in the web development world. With various content management systems allowing small businesses to create an effective online presence quickly, it’s easy for them to get a website up and running in no time. Many of these […]

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Happy Clients

What our clients are saying

sandra lauriat
Sandra Lauriat, MD, FACP
Raenali Publications

"Karla and her team of professionals are exceptional in providing a thorough assessment and on target strategies to insure your success. Outstanding in every way including project management, creativity and problem solving, they are the dream team that every company wishes to have. Absolutely no reservations in my recommendation of AWS."

craig dees
Craig Dees
Stonebridge Consulting

"Karla helped me on two recent website projects. Both had unforgivingly tight deadlines, and she hit every milestone on time and on budget. One thing I found exceptional about working with Karla is the scope of her skills. "On paper" I hired her to perform the role of WordPress developer (and she is top-notch in that specific role). But as we got into the nitty-gritty details of the projects, she made so many valuable suggestions on a range of disciplines: graphic design, UX, navigation, content organization, writing, you name it. I look forward to working with Karla in the future."

debra tippett
Debra Tippett
Cardinal Company

"I have worked with Karla Fisher and her team on several diverse corporate websites over the last decade. Authentic Web Solutions is my first choice for any website development. They are knowledgeable and up-to-date on all things digital. They are collaborative and communicative and deliver an excellent product on-time and on-budget. Karla and her team approach their work with integrity, professionalism and smart thinking. And bonus, they are genuinely nice people and a pleasure to work with."

jason dyke
Jason Dyke
Carson's Village

“Since we’ve made the switch to WordPress, we’ve been able to grow our website faster and it’s much easier to use. We’re able to support more families and provide them quicker access to resources in their time of need, which is so important to us.”

patsy goodman
Patsy Goodman
Community Homes for Adults

"Karla and her team have been a tremendous help to us over the past few years. She started by helping to complete a totally new website and has continued to be a resource we can count on when we need to refresh and update. She is very responsive when we have a problem that needs a quick resolution. We really appreciate that she cares about our organization and it’s mission as well. Karla and her team are great to work with!"

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