Untitled UpCity Local Excellence Award

Authentic Web Solutions named 2022 Local Excellence Award Winner By UpCity!

May 19, 2022

For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 2 million businesses that visit their site.  Each year, […]

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Woman looking at various website possibilities

Why It’s Time To Redesign Your Website

May 10, 2022

Your website plays a critical role for your business and it should be on your mind on a regular basis.  Think of your last big investment you made- on a car, for instance. You invested time researching your decision before you put your money down. After, you made sure regular maintenance was performed on your […]

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Homepage of Website for Heartspace Spiritual Center on laptop

Website Design Styles To Inspire You

April 13, 2022

Your website is your first impression to visitors and choosing the right website design style matters. You’ve decided to create a new business, and need a website that is going to not only educate visitors and convert them but also has a look and feel that represents your brand so you stand out against the […]

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hand adding a block to a group of wooden blocks

Authentic Web Solutions Hires New Team Members in Preparation for Expansion

February 25, 2022

In an increasingly digital world, businesses know it’s vital to have an exceptional website that is centered around their customer’s journey and that educates them long before they reach out. Authentic Web Solutions is a woman-owned web design company based out of Albuquerque that provides a powerful combination of industry-leading website design, content creation strategies, […]

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Woman checking her computer with lots of email

10 Reasons Why Email Marketing is Important

August 30, 2021

How often do you use email? Probably every day, right? Maybe even every hour (every minute!)?  We ask because if you are one of the 4 billion people worldwide who use email, then you are likely to see some value in it.   In fact, “4 out of 5 marketers said they’d rather give up social […]

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Last stage - conversion. Puzzle showing BOFU

The Bottom of the Sales Funnel – The Conversion Stage

August 1, 2021

So your prospective client has found themselves at the bottom. It sounds like it could be a scary place to be, but when you’re talking about marketing sales funnels, it doesn’t mean all hope is lost.   Your lead has reached the bottom of the sales funnel (BoFu) and at this point, they’ve done their homework. […]

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Colorful Funnels

The Middle of the Sales Funnel – Going Beyond Awareness

July 17, 2021

So you’ve managed to keep the interest of your prospective client. This is the Middle of the Sales Funnel (MoFu)! Your wooing methods at the top of the marketing funnel have piqued their interest and they want to know more about your company. They are considering you more closely.  So let’s take a look at […]

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Top of the Sales Funnel - Attracting Leads

The Top of the Sales Funnel – What’s Up There?

June 29, 2021

It’s the beginning. The place where it all starts. That’s right, baby. It’s the TOP of the Marketing Funnel.  You want to attract leads, and this is where the customer journey with you begins, and hopefully continues, in the sales funnel model. At this stage, the probability of sales is still uncertain. Perhaps, just as […]

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Hands around a sales funnel with people going into it

Marketing Sales Funnel Explained: What You Need to Know

June 8, 2021

There are so many acronyms and jargon being thrown around in business. As marketers, we are especially guilty of this. And when you start talking about the stages behind the glorious customer journey that we call the marketing sales funnel, it’s understandable for confusion and panic to set in. No worries, though. You’re not going […]

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Upcity 2021 Winner Local ABQ Excellence Badge

Authentic Web Solutions Announced as a 2021 Local Excellence Award Winner by UpCity!

May 10, 2021

For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 1.5 million businesses that visit their site.  Each year, […]

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