Paid Advertising You Deserve More Customers. We Help You Get Them. Do you need some quick traffic to your website? Or maybe you just launched a website and need immediate results? Paid advertising might be just what you need. We work with Google, Bing and a variety of social media sites to help you reach the right audience for your company. Search Engine Advertising Did you know that more than 60 percent of website traffic starts with a search engine query? Pay-Per-Click advertising (PPC) puts your brand at the top of search results. Holding a position in this valuable real estate can increase traffic to your website, drive conversions and contribute to revenue growth. Our PPC services include: PPC Strategy Development PPC Research Campaign Setup Turnkey PPC Campaigns PPC Optimization We leverage PPC to drive growth for our clients. Our approach to PPC is data-driven, allowing us to focus on efficiency and constant improvement in the campaigns we deploy. Digital Ad Categories Digital ads can be broken down into three categories: Traditional (Search-Based) Ads - Traditional ads are triggered when someone types in a relevant search query. For example, if you search for “health clinic near me” in Google, you might see an ad that takes you to a landing page to learn more about it. Retargeting (Interest-Based) Ads - On average, it takes about seven times of seeing an advertisement message before someone takes action. Retargeting ads are designed to leverage this understanding of human behavior. We can target consumers based on universal demographics such as age and gender. We can also target people based on actions they've taken – either on your website or other platforms, such as Facebook. Location-Based and Geo-Fencing Ads - These types of ads are a focused-version of retargeting ads. They work best when combined with other strategies, such as traditional ads. They can be used to deliver ads to people who are in a specific location, or places they have recently been. Get Found Ready to See Results Let's talk about how paid advertising can take your business to the next level.