Most consumers have an email account nowadays, and as a tool for your business, the return on investment can be substantial. Some studies show that you could expect as much as $38 in revenue for every $1 spent on your email marketing campaign.
With email marketing, you can tailor messages to specific segments of your customer base, promote brand awareness, and help lead consumers back to your website. We make all this happen by working with you to understand your business goals, providing design assistance, and creating the content for your messages. We pair your website with the best email platform for your business, and can even further maximize your potential by integrating your email list with a Customer Relations Management system (CRM) and other email collection tools for seamless management of your contact list.
Authentic Web Solutions is up-to-date on the latest email and web laws such as the US CAN-SPAM Act, or the most-recent far-reaching EU data law, the General Data Protection Regulation (GDPR).
Tough penalties and big fines can be incurred for violating these laws. We can help you navigate these requirements and keep your email campaigns in compliance.